Voices: Studebaker

Food & Beverage Forum: Customer is king

Processors must respond to demands ranging from better automation to more pouches and the power of social media

By Paul Studebaker, editor in chief, Control
Nov 20, 2015

[articles/2015/af-1/]RA15 Banner[automationfair/] Food & Beverage may be unique among the process industries in the power of the customer. Along with common motivators like optimizing assets, meeting regulatory requirements and reducing risks, food processors must also consider the impact of rapidly changing consumer preferences, from food tastes and types to the consequences of a news story about E.coli going viral on social media.

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