MOM/MES has double digit growth, WBF does not

Hello All and Good Day, So last week the usual industry protagonists and innovators attended; BUT the number was less than 150. WHY, WHY WHY are 500 people not at this conference? This conference, year to year, has better content than any analyst, vendor or standards conference. Please tell me. I am at a loss other than the fact that WBF (or ISA) has never been good at marketing to IT or mfg IT groups; but all on the 88 and 95 list servers know about it, and MESA advertises it. People this is THE USERS GROUP. USE IT.