Morley on the ISA Marketing and Sales Summit-- the straight stuff! #mktgsales #pauto

Aug. 22, 2011

From Dick Morley:

Memo to public folder.

Subject: Sixth Annual ISA Marketing & Sales Summit.

The ISA people have come up with an excellent summit conference. But, they don't tell us dummies what the value is–to us. They talk like all engineers. Give us exquisite and boring details about how we can help the company we work for. And not how we can help ourselves.

How about–if you come to the conference, you will:
Meet people smarter than you
Learn how to make more money for yourself
Learn how to change careers and not chase techshock.

From Dick Morley:

Memo to public folder.

Subject: Sixth Annual ISA Marketing & Sales Summit.

The ISA people have come up with an excellent summit conference. But, they don't tell us dummies what the value is–to us. They talk like all engineers. Give us exquisite and boring details about how we can help the company we work for. And not how we can help ourselves.

How about–if you come to the conference, you will:
Meet people smarter than you
Learn how to make more money for yourself
Learn how to change careers and not chase techshock.

The advantage of this conference is that it is put on by the technical community. They will talk our language and not the language of the dark side (IT).

And besides, I will be making trouble with two talks.

The location is in St. Louis and the website is
http://marketingsalessummit.com/
See you there!

Dick Morley
[email protected]

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