Weidmuller realigns to accelerate innovation, growth and customer value
Weidmuller USA announced July 7 an organizational alignment to enhance collaboration, streamline decision-making and position the company for continued growth in an increasingly dynamic industrial landscape. The company reorganized July 1 around three core business models that reflect how customers design, build and scale operations, including:
- Cabinet and field components;
- Systems and solutions; and
- Connectivity for device manufacturers.
Furthermore, Weidmuller announced three new senior director positions to spearhead this realignment and foster company growth. Ken Crawford, formerly senior director of automation, will focus on the advancement of large-scale automation opportunities as senior director or strategic automation solutions; Carlus Hicks will grow industry relationships and partnerships as senior director of strategic partnerships and special projects; and John Froustet will lead all organization-wide product management functions as senior director of product portfolio management.
Weidmuller reports this evolution simplifies how it brings products and solutions to market, while strengthening its ability to deliver integrated, high-value offerings across industries. This organizational realignment reflects Weidmuller USA’s commitment to simplifying internal structures, while enhancing the customer experience. By reducing complexity and strengthening collaboration, the company adds it’s better positioned to respond to market opportunities, deliver innovation at scale and support customers with speed, expertise and reliability.
“This alignment is a natural step forward as we continue to evolve with our customers and the markets we serve,” said Randy Sadler, president and CEO of Weidmuller USA. “By focusing our organization on how our customers operate, we’re strengthening our ability to deliver meaningful solutions, move with greater agility, and drive double-digit, sustainable growth.”
Craig Resnick, VP at ARC Advisory Group, adds, “Weidmuller USA’s organizational alignment reflects the kind of customer-centered operating model that industrial companies increasingly need to complete in today’s market. By aligning its portfolio, engineering, automation solutions and strategic partnerships more closely around how customers design, build and scale their operations, Weidmuller USA is strengthening its ability to accelerate growth, speed innovation and deliver greater customer value. This is especially important as the company expands its U.S. presence, invests in localized engineering and production capabilities, and builds on its core virtues of listening to customers, engineering practical solutions and supporting long-term industrial transformation.”
